WILL YOU BE USING THE FULL RANGE OF FREE, PREMIUM AND PAID TOOLS AVAILABLE TO REVIEW AND IMPROVE YOUR SEO AND CONTENT MARKETING EFFECTIVENESS?
To compete with SEO, it's essential to have the best tools at your fingertips enabling you to find new opportunities, save time and keep track of how your SEO can be boosted. We think that harnessing the insight available from tools isn't just important for SEO specialists, but essential whether you’re Director of Search for a multi-national business, digital marketing manager, working as an account manager in digital marketing agency, owner of an SME, even if you run your own blog
Previously, we have rated the best tools for digital marketing overall, but we wanted to drill down to review the best services for SEO and content marketing to help readers this year.
CATEGORIES OF SEO TOOLS
As mentioned above, it's not just the case that these are tools for agencies and consultants, but all marketers should be aware of what’s available and what their team are using. With the vast array of tools out there, it’s difficult to know which may be relevant, so it’s best to break down or categorise them. So if you're thinking of reviewing your tool set for 2017, here's what we recommend.
For me, there are six essential types of tools for managing SEO, so I thought it would be helpful to share my favourites in the categories below. Do let us know in the comments if you think of different categories of tools or services that are better than the ones I recommend.
Keyword analysisRankings
Content Ideas
Link Building
Link Removal
Technical SEO
For each of the categories of tools, I have tried my very best to break them down into 3 types of tool - Free, Freemium and Paid for tools.
Read Full Article Here: 6 EFFECTIVE NECESSARY TYPES OF SEO TOOLS FOR BOOST RANKING
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